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MHSATS Nursing Leadership Conference

Project type

Visual Identity

Date

April 2024

Location

Minnesota

The Mental Health & Substance Abuse Treatment System in Minnesota, or MHSATS, is presenting its second conference, for which we had the opportunity to design a visual identity - the MHSATS Nursing Leadership Conference 2024.

This visual identity was heavily influenced by the nature of authentic leadership and referencing historical figures such as Florence Nightingale, who paved the way for future nurses to follow. Bright, bold, and playful while still keeping a professional appearance.

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